NK touristcampaign with Essential Guide & New Arrivals signs




The images show three out of 15 maps I did for guidebooks as a part of a tourist campaign for NK department store in Sweden. They were also largely exposed in NK Gothenburg shoppingwindows. The maps are the innercity parts of Stockholm and Gothenburg with handtexted street, places, building-and restaurantnames. Essential Guide will now be reprinted. It is for free and can be found in the NK stores. The art director for them was Pia-Maria Falk.


The maps were also exposed large in NK Gothenburg shopping windows.

I also illustrated some summery New Arrivals-& price signs like this one.